The cost of website design for a small business in Vietnam in 2026 typically ranges from about VND 5 million for a landing page to over VND 20 million for a website built as a growth platform. The price depends on page count, features, SEO investment and annual running costs.
Many business owners receive three quotes that differ fivefold for the same request: "build a company website". That gap is not random. This article explains where the costs come from, gives a reference price table by need, and shows how to read a quote so you do not pay for things you do not need.
What does website design cost include?
Website design cost is the total amount a business spends to get a working website, including one-time costs (design, development, content) and recurring costs (domain, hosting, maintenance). When comparing quotes, separate these two groups clearly.
One-time costs:
- UI/UX design and the layout of each page
- Development and a CMS so you can update content yourself
- Technical SEO setup: speed, headings, metadata, structured data
- Copywriting, product photography and video (if needed)
- Measurement tools such as Google Analytics 4 and Google Search Console
Recurring costs:
- Domain name (renewed yearly)
- Hosting or server
- Maintenance, backups and security updates
- Monthly content and SEO (if you want the site to generate customers)
A cheap quote often covers only the interface and leaves the rest open. Once the site is live, the business discovers it has no tracking, no content, or no way to edit pages.
Website design price guide 2026
The table below shows starting prices from the Unitrux service price list (updated 24 August 2026), intended for budgeting. The official quote is always confirmed after scoping the work.
| Package | Starting price | Best for | Main inclusions |
|---|---|---|---|
| Landing Page | From VND 4,700,000 | Campaigns, a single product or service | 1 responsive page, form/CTA, basic on-page SEO, basic GA4/GSC |
| Business Website | From VND 10,300,000 | SMEs needing a professional company website | About 5–8 pages, CMS, technical SEO, Schema, GA4/GSC |
| Growth Website SEO/AEO/GEO | From VND 19,900,000 | Businesses that want the website as a growth channel | Adds SEO structure, keyword mapping, advanced schema, AEO/GEO, CRO |
Common add-ons: extra content pages from VND 500,000 per page, multilingual from VND 2,000,000 per language, booking module from VND 4,000,000, e-commerce module from VND 6,400,000 and maintenance from VND 800,000 per month.
7 factors that determine website design cost
1. Number and type of pages
A landing page is very different from an eight-page website with service, about, blog and contact pages. Each unique layout adds design and testing time.
2. Custom design or template
A custom design built from scratch takes more hours. Starting from a ready-made template and tailoring it to your brand reduces cost and time. You can preview 17 live Unitrux website templates to see the level of finish before deciding.
3. Special features
Booking, shopping cart, online payment, member accounts or CRM integration are each separate modules. This is usually where quotes rise fastest.
4. SEO, AEO and GEO foundations
A website with a clean heading structure, structured data (schema) and content that answers questions directly is easier for Google and AI tools to understand. According to Google, AI Overviews became available in more than 200 countries and territories and over 40 languages in May 2025, making this foundation increasingly important.
5. Loading speed and mobile experience
Google research published in 2016 found that 53% of mobile visits are abandoned if a page takes longer than 3 seconds to load. Optimising images, code and hosting takes real technical work; it is not "included by default".
6. Content and imagery
A beautiful site using stock photos and generic copy struggles to build trust. A Stanford study (Fogg et al., 2002) found that 46.1% of users' comments about website credibility related to design and visual presentation. Real photos of your products and team are worth the investment.
7. Running costs after handover
Domain, hosting, maintenance and content updates are yearly costs. Ask clearly who holds admin access to the domain, hosting and analytics accounts.
How do you budget for website design correctly?
Instead of starting with "how much does a website cost", start with what the website must achieve:
- Define the website's role: a trust check, a lead-capture tool, or a direct sales channel.
- List the required pages: home, services, about, contact, blog.
- Choose features you really need in the first six months: the rest can be added later.
- Reserve budget for content and tracking: without them, the site rarely generates customers.
- Add first-year running costs to get a realistic total.
Is a cheap website worth it?
A cheap website works when you only need a basic information page. Even so, check three things: do you fully own the domain and source code, can you update content yourself, and is tracking installed? If the answer is "no", rebuilding later usually costs more than the initial saving.
If you are unsure which package fits, the Unitrux team can review your current situation and propose a suitable scope through our UI/UX and SEO/AEO/GEO website design service.
Frequently asked questions about website design cost
How long does website design take?
At Unitrux, a basic package usually takes 3–5 weeks; projects with more features or integrations usually take 6–8 weeks. The timeline is confirmed after scoping.
Does the website design cost include domain and hosting?
Usually not. Domain and hosting are recurring costs registered in the business's name. Ask for these to be quoted separately.
Should I use a template to save money?
Yes, if the template suits your industry and is tailored to your brand. Templates launch faster; custom design suits businesses with distinctive processes or positioning.
Will a new website rank on Google automatically?
No website ranks automatically. Technical SEO helps Google read and index the site, but rankings also depend on content, competition and brand authority over time.
Can I edit content myself after handover?
Yes, if the site has a CMS. Ask for a user guide and an admin account in the business's name at handover.
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